The Founder Ray Kroc started as a salesman in 1922 for the Lily Tulip Cup Company by day. He continued to play piano at night on a local Oak Park radio station. In the course of selling cups, he encountered Earl Prince who had invented a five-spindle multi-mixer milkshake machine. Determined to succeed, he crisscrossed the country and peddling the mixer for the next 17 years. The machines that Kroc sold made five shakes at a time, increasing restaurant efficiency. Kroc discovered a remarkable restaurant in San Bernardino, Ca where it was owned by two brothers, Dick and Mac McDonald. They had ordered eight mixers and had them churning away all day. Kroc saw the restaurant in 1954 and was entranced by the effectiveness of the operation. He had never seen anything like it. They were fast, efficient, cheap and extremely popular. The customers lined up consistently for 15-cent hamburgers, and 10-cent fries.
If You’ve got time to lean, you’ve got time to clean
If you’ve got time to order us to clean, you’ve got time to pick up a broom yourself. In 1954, The first McDonald’s franchise restaurant was in Des Plaines, Illinois, USA. This is credited by Wikipedia. The growth later proved to be too much ambitious for the brothers so Ray bought the brothers out in 1961 for $2.7 million-a fortune for the brothers. Ray Kroc was the first businessman to apply the principles of mass production on a large scale in a service industry. In 1974 Kroc, turned his attention from fast food to baseball using his wealth to buy the San Diego Padres. The Padres made it to the World Series and won in 1984, but Kroc did not live to see it. He died that January in San Diego at the age of eighty-one. After his death, his third wife, Joan, carried on his charitable work.
The Founder Ray Kroc at 15 years old joined the Red Cross as an ambulance driver
At the age of 15, this brash young man lied about his age to join the Red Cross as an ambulance driver. He was working with another future entrepreneur, Walt Disney. During his training, Kroc would maintain a professional relationship with Walt Disney for most of his life. Fellow Oak Park native Ernest Hemingway also spent his time in the war as an ambulance driver.
The Founder could have lasted longer
I thought the marriage between Ray Kroc and Ethel Kroc (Laura Dern) there wasn’t much explanation at the dinner table on why he divorced her. My take is she wasn’t a business women like his next marriage was in marrying Joan Smith (Linda Cardellini). Joan was a pianist also a businesswoman who eventually married Ray. I finally felt there should have been more character development of Fred Turner (Justin Randell Brooke) who eventually became a restaurant industry executive, chair and CEO of McDonald’s. He is credited with helping to massively expand McDonald’s, introducing new meals and setting service standards for the company and its employees.